Ziebart’s story spans decades in the automotive world - from 23 years at BMW to leadership roles at Continental, Infineon, and Jaguar Land Rover. Today, he’s pouring that experience into a new kind of vehicle: the XYTE One. Inspired by both personal history and the changing character of our cities, he’s on a mission to rethink how we commute and move.

The starting point is simple: cars take up too much space and clog city streets, while two-wheelers are nimble but unsafe. XYTE’s approach? A fully connected, tilting electric vehicle that combines the compactness of a motorcycle with the protection and stability of a car. It’s designed for the many who live in the suburbs and pour into city centers every day, creating traffic jams and parking nightmares.

But Ziebart is quick to stress: rational arguments alone won’t win people over. “The product must be fun,” he says. That’s why design is at the heart of XYTE One. With Eric Goplin, his former BMW colleague and a top automotive designer, on board, the result is a vehicle that looks as good as it drives. Powerful, agile, and built to tilt into curves, it delivers not just practicality, but emotion.

At IAA Munich, XYTE  is currently unveiling their first production-ready model - a milestone that marks years of prototyping moving into reality. It’s more than just a vehicle launch. It’s a statement: cars may not have a future in cities, but mobility certainly does.

Check out our full conversation with Dr. Wolfgang Ziebart below:

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